Looking Ahead: Fall 2020 New Clients
Every day our team of strategists, writers and designers delivers results for colleges, universities and independent schools across the nation. Regardless of the scope of each project, we know our solutions make a difference.
We’re excited to put our talents to work for these new partners.
Notre Dame of Maryland University | Baltimore, MD
An all-women’s, Catholic university in Baltimore, NDMU is partnering with Creosote to craft a public introduction for the university’s $45 million capital campaign. Creosote will conduct a discovery process—allowing us to articulate powerful messaging that will support comprehensive advancement efforts. Notre Dame of Maryland University knows our team will deliver a communication platform that drives audiences to act.
Delbarton School | Morristown, New Jersey
Founded in the Benedictine tradition, Delbarton serves boys in grades 7–12 and is widely recognized as one of the strongest single-gender schools in the region. In addition to creating a short video highlighting the school community’s perseverance amidst the pandemic, Creosote is beginning a comprehensive branding initiative with Delbarton. The partnership involves a full internal discovery process, including discussion groups, online surveys, one-on-one phone interviews, workshops, and secondary research, as well as external market and demographic research.
Hebron Academy | Hebron, Maine
A boarding school located in the mountains of Western Maine, Hebron Academy needs new admissions messaging strategy and collateral to stand out in the crowded New England boarding school market. Creosote is excited to deliver bold ideas that are emblematic of Hebron’s evolving program and attractive to a rapidly changing marketplace. Hebron’s leadership is ambitious, and Creosote’s efforts will help communicate their vision to prospective families to meet Hebron’s enrollment goals.
All Saints Episcopal School | Tyler, Texas
Creosote and All Saints partnered previously to develop marketing messaging that resonated in their local community. All Saints is now asking Creosote to create admissions messaging that is fresh and impactful. Creosote seeks to raise awareness about the unique learning opportunities available at this Pre-K through Grade 12 school in East Texas. Creosote will be producing an advertising campaign and capturing strategic photography.
A few other projects we’re working on this fall:
Pomfret School’s Google PPC and paid social media
The Masters School’s capital campaign microsite, communications support, paid and organic social media
Louisiana Tech University’s strategic photography and admissions print pieces
The Academy of the Holy Cross’s Google PPC, email marketing and paid and organic social media
Landon School’s website redesign, financial aid video, admissions viewbook, Annual Report and Endowment Report
Meadowbrook School’s ongoing communications support, including digital updates, organic social media, email campaigns, video production and enrollment consultation
Old Trail School’s strategic photography and videography, admissions print pieces and digital assets, including website editorial, SEO, Google PPC and paid social media
Shady Side Academy’s "How We Adapt" brochure and print ads highlighting methods of learning during the pandemic